Faraday Future Unveils Minivan EV Prototype, Eyes a ‘Fresh Start’ at CES 2025
Faraday Future, the electric vehicle company that debuted with considerable fanfare in 2017, is attempting a significant reset. At CES 2025, the company detailed its new strategic direction, centered around a low-cost “FX” brand aimed at offering more affordable EVs. The centerpiece of this new approach is the “Super One,” an AI-powered minivan.
FX CEO Max Ma presented the plan at CES, alongside two prototype vehicles. Ma described the initiative as a “fresh start” for the company. The move comes after a tumultuous period marked by delays, financial struggles, and the sale of a limited number of its initial FF 91 model.
The company’s strategy involves sourcing components from Chinese manufacturers and assembling vehicles in the US, incorporating some of Faraday’s signature premium features. “We want to take that $300,000-car expertise from a technology and features and performance [standpoint] into a $30,000, $40,000 car to try to upgrade the overall user experience,” Ma explained during a briefing. The Super One, envisioned as an “AI MPV”, is designed to be the flagship vehicle of the FX lineup.
Faraday Future showcased two minivan prototypes to demonstrate the concept. The first, designed to highlight the premium in-cabin experience, featured two rows of white leather captain seats with reclining footrests, heating, and built-in massagers in the second row. A small refrigerator was integrated under the center console. While certain elements were unfinished, such as the lack of door handles, the company representatives assured that these would be included in the production model.
A second minivan prototype was even further from completion, with the interior covered in black fabric and secured with binder clips. However, reporters, including one from Engadget, were given a ride in the vehicle. The experience offered a glimpse into the company’s vision for the Super One.
Faraday Future also plans to release two other models as part of the initial FX lineup: the FX 5 and FX 6. The company is targeting a price point of $20,000 – $30,000 for the FX 5 and $30,000 – $50,000 for the FX 6. While details remain scarce, a teaser image of an FX 6 prototype was shared, described as an “extra-large luxury AIEV.”
Faraday Future’s timeline projects the start of production for one of the planned vehicles later this year, with pre-production models rolling off the line by the end of 2025, according to Ma. This ambitious target follows a history marked by challenges. Faraday Future CEO Matthias Aydt noted that the company has yet to finalize its partnerships with suppliers and did not address the potential impacts of tariffs.
Ma acknowledged the skepticism surrounding the company’s plans, stating, “Basically, this is a kind of fresh start. We really want to demonstrate that through our dedication of hard work, we can achieve what we promised.”
