Toyota has unveiled its redesigned sixth-generation RAV4, boasting significant enhancements in electrification and performance. The new model features a 90+ mile electric range, representing a 50% increase over its predecessor, and introduces DC fast charging capabilities. The hybrid models of the RAV4 continue to be manufactured at Toyota Motor Manufacturing Kentucky.
Key Features of the New RAV4
The all-new RAV4 is designed to be more confident, versatile, efficient, dynamic, and connected. Simon Humphries, Toyota’s board member and operating officer, emphasized the company’s commitment to extending the vehicle’s capabilities. Key features include:
- Enhanced electrification with over 90 miles of electric range
- DC fast charging capabilities for improved convenience
- “A wealth of storage accessories” for increased practicality
- Ability to tow 3,500 pounds when equipped with electrified models
RAV4 GR Sport Model
Toyota has also introduced the all-new RAV4 GR Sport, inspired by the company’s GAZOO Racing team. This performance-oriented variant comes with several enhancements, including:
- Performance dampers for improved handling
- Lightweight wheels for better performance
- Higher rigidity for enhanced driving dynamics
According to Humphries, these features are designed to provide a more engaging driving experience. The RAV4 GR Sport is part of Toyota’s strategy to offer a broader range of options for customers.
Manufacturing and Global Presence
The RAV4 is manufactured in multiple locations, including Japan, Canada, and the United States. The hybrid models are specifically produced at Toyota Motor Manufacturing Kentucky, highlighting the significance of this facility in Toyota’s global production network. The RAV4 is sold in 180 countries and regions, underscoring its popularity worldwide.
Toyota’s Strategic Approach
The unveiling of the new RAV4 comes as Toyota continues to navigate the complexities of the global automotive market. Earlier this year, the company revealed its latest Kentucky-made luxury vehicle, the eighth generation of the Lexus ES. Toyota Executive Vice President Yoichi Miyazaki emphasized the company’s commitment to raising levels of local procurement in the U.S. and analyzing the possibility of increasing production to mitigate potential impacts from global economic uncertainties.
