A new trend called “city ride” is gaining popularity among young women in Chinese cities like Shanghai, Hangzhou, and Xiamen. For around ₹1,200, women can enjoy evening car rides with fit, attractive young men in luxury cars like Ferraris, Porsches, and Rolls-Royces. These men, often affluent university students, provide comfort and companionship, creating a unique social experience.
One such driver, known online as “Past as the Wind,” is a postgraduate student who offers rides in his Porsche for ₹1,050. He acts like a friend, boyfriend, or butler during the ride, and his booking group has nearly 400 members. Women enjoy the smooth ride, the car’s pleasant smell, and his friendly nature. The trend is seen as a mix of relaxation and luxury after a long workday.
In Wuhan, a 24-year-old man nicknamed “Lemon Can” offers Ferrari rides for ₹1,300 for 30 minutes. He says people can enjoy the thrill of the car and share their feelings about stress or relationships during the ride. Wang, a graduate from Fujian, has served six women so far, mostly for peaceful evening drives by the sea. One woman cried for half an hour after a breakup and thanked him with a hug.
Wang believes many people need this kind of support from strangers, and a car can be a comforting space. While some worry about safety, Wang assures that bookings are made through a ride-hailing app, which tracks every journey. This trend is part of a growing phenomenon worldwide where people spend emotional moments with strangers in private.
Professional cuddling, popular in other countries, is slowly gaining attention in India after COVID-19. A 2024 survey shows that 53% of urban Indians face daily stress, and 25% feel low for weeks. The “city ride” trend offers a unique way for young women to unwind and find comfort in luxury car rides with friendly drivers.
