Mercedes-Benz Launches Exclusive Special Editions in India
Mercedes-Benz has introduced two limited-edition models in India: the EQS 580 4MATIC Celebration Edition and the AMG G 63 Collector’s Edition. These special editions reflect the growing demand for personalization and cutting-edge technology in the Indian luxury automotive sector.
EQS 580 4MATIC Celebration Edition
The EQS 580 4MATIC Celebration Edition is a refined version of the technologically advanced luxury EV already available in the Indian market. This special edition focuses on enhancing the rear-seat experience, a crucial factor for luxury car buyers in India who often prefer being chauffeured.
Key features include:
- Executive Seat package with rear seats reclining up to 38 degrees
- Massage functionality and multi-contour adjustments for enhanced comfort
- Chauffeur Package allowing the front passenger seat to fold forward
- Nappa leather upholstery and designer seatbelt buckles
- Whisper-quiet cabin emphasizing electric mobility serenity
The EQS 580 Celebration Edition is limited to 50 units in India and priced at ₹1.30 crore (ex-showroom). Technologically, it boasts the MBUX Hyperscreen with MBUX AR navigation and a robust all-wheel-drive system, delivering a certified range of over 850 kilometers.
AMG G 63 Collector’s Edition
In contrast, the AMG G 63 Collector’s Edition embodies heritage, power, and individuality. Limited to 30 units, this version offers deep personalization, including unique MANUFAKTUR paint options like Mid Green Magno and Red Magno. Personal touches include a name engraving on the spare wheel cover and a “One of Thirty” insignia.
The interior features a Catalana Beige and black Nappa leather theme with open-pore walnut wood trim, complemented by 22-inch Tech Gold AMG cross-forged wheels. The vehicle retains its powerful 4.0-liter V8 biturbo engine, producing 585 hp and 850 Nm of torque.
The AMG G 63 Collector’s Edition is priced at ₹4.30 crore (ex-showroom) and is exclusively available to Mercedes-Benz’s top-end customers.
These special editions demonstrate Mercedes-Benz’s understanding of evolving luxury car buyer preferences in India, balancing exclusivity with local sensibilities. As the luxury automotive market matures, such bespoke offerings may become the new benchmark.
