Ford Maverick vs. Hyundai Santa Cruz: A Small Truck Showdown
So, you’re in the market for a new compact truck. The choices are limited in the U.S. market, with only the Ford Maverick and Hyundai Santa Cruz vying for your attention. Despite the dominance of larger trucks, demand for these smaller alternatives is strong; in 2024, over 160,000 of these two models were sold combined.
While the Ford Maverick leads the sales charts — selling approximately four times as many units as South Korean rival Hyundai — is it definitively the better choice? In this article, and with the help of TFL Studios, we’ll delve into the specifics of each truck to help you make an informed decision. Even with Ford’s wider market share, the recently refreshed Hyundai Santa Cruz should not be discounted, especially if you’re looking for a vehicle that matches your lifestyle. Let’s break down the numbers before examining the key differences.
2025 Ford Maverick vs. Hyundai Santa Cruz: By The Numbers
Here’s a comparison based on published specifications and general information:
- Ford’s “eCVT” is a planetary gear set, rather than a belt-driven CVT.
- The Maverick Lobo’s 7-speed 7F40 automatic comes from the European Ford Focus ST, rather than the 8F35 on other EcoBoost models.
- Official EPA figures for the 2025 Ford Maverick have not yet been published; these are 2024 figures and estimates for the 2025 Hybrid AWD.
- The 4K Tow Package is not available on Tremor or Lobo trims.
Maverick vs. Santa Cruz: Key Differences
Examining the raw numbers reveals some key differences. The Hyundai Santa Cruz is generally more expensive at both the base and high-end price points. However, the Maverick presents a more economical option for fuel efficiency, especially with its hybrid powertrain. Dimensions are similar, with a few inches separating the two.
In terms of driving experience, the Hyundai Santa Cruz’s 2.5-liter turbo engine provides ample power. However, the 8-speed dual-clutch transmission can be a bit jerky at low speeds, and its performance can be affected off-road. Styling differentiates the two models, with the Santa Cruz featuring a more modern design and technological layout, while the Maverick takes a more utilitarian, truck-like approach.
It’s worth mentioning that opting for the Santa Cruz’s turbo engine does increase towing capacity to 5,000 pounds in the AWD model; naturally aspirated models are capped at 3,500 pounds.
The 2025 Ford Maverick has made significant strides from its earlier models. The expansion of the EcoBoost lineup with the street-focused Lobo is noteworthy. In addition, the availability of hybrid with all-wheel drive offers an excellent balance of performance, fuel economy, and versatility in a compact package. The Maverick doesn’t offer sports car levels of performance, although the 2.0-liter EcoBoost is available if you are willing to sacrifice fuel economy for greater responsiveness. The Maverick’s eCVT setup is also unique. This system uses a planetary gear set, rather than the traditional expanding drive belt found in CVTs. The aim is to provide more durability to handle truck use. The system can be used to tow up to 4,000 pounds when properly equipped.
The Verdict
Ultimately, deciding between the 2025 Ford Maverick and Hyundai Santa Cruz “it depends” a lot on individual needs and preferences. Ford’s long-standing expertise in truck manufacturing has propelled the Maverick to sales success, offering a smaller and more cost-effective choice compared to larger trucks. Although the Santa Cruz leans more towards a “lifestyle vehicle,” for its versatility and performance. Test-driving each model is highly recommended if you’re trying to decide between the two.
