The Ford Maverick: An Alternative to the Bezos-Backed Slate Truck
While the automotive world waits for the Slate EV pickup truck backed by Jeff Bezos, an American pickup is available now at a lower price point. The Ford Maverick pickup starts at just under $24,000, making it $4,000 cheaper than the Slate truck.

The Slate truck, an EV start-up backed by Bezos, was recently unveiled with a starting price of around $28,000 for the base model. However, this base price doesn’t include extras like power windows, as it comes with traditional crank windows. In contrast, the Ford Maverick XL comes equipped with power windows and a 250HP 2.0-liter EcoBoost engine at a lower price point.
Why the Ford Maverick is Cheaper
The Ford Maverick follows a straightforward production recipe, being manufactured in bulk, which keeps costs relatively low. This approach has contributed to its competitive pricing compared to the customizable Slate truck.

The Slate truck’s pricing starts at $28,000 for the base model, with some sources initially reporting a lower starting price. However, this lower figure included a federal tax credit, which may not be applicable when the truck is officially released.
About the Ford Maverick
The Ford Maverick name was first introduced in 1970 as a compact car during the fuel crisis. In 2021, Ford revived the Maverick name for its smallest pick-up truck, which is smaller than the popular Ford F-150. The current Maverick model offers a more affordable option for those in the market for a pickup truck, with features like power windows included in the base price.
Whether the Slate truck can compete with established models like the Ford Maverick remains to be seen. For now, the Ford Maverick presents a viable alternative for buyers looking for a pickup truck with modern features at a competitive price.