BMW Group India Announces Price Increase Amid Rising Costs
New Delhi
BMW Group India has declared a price increase of up to 3% across its BMW and MINI car lines, effective April 1, 2025. This marks the second price hike implemented by the luxury carmaker this year, following a prior adjustment in January.
)
BMW
This decision, as reported by the news agency PTI, is attributed to increasing input costs, a common factor prompting several automobile manufacturers to revise their pricing strategies.
BMW India operates a manufacturing plant in Chennai and a parts warehouse in Pune. The company manages over 80 touchpoints throughout India, supported by a training center in Gurugram and an extensive dealership network. The updated pricing strategy will apply to both locally assembled models and imported vehicles.
The locally produced lineup of BMW models includes the 2 Series Gran Coupe, 3 Series Long Wheelbase, 5 Series Long Wheelbase, and a range of SUVs, such as the X1, X3, X5, and X7. Furthermore, imported models like the i4, i5, i7, and various high-performance M-series vehicles will experience price increases, as well.
The MINI product range, consisting of the MINI Cooper S and the electric MINI Countryman, will also be subject to the price increase.
Broader Sectoral Trends
BMW’s announcement corresponds to a broader trend of price increases across the Indian automotive sector. Earlier, Renault India verified plans to increase prices across its range of models by up to 2% starting in April, which is the first adjustment since February 2023. Car manufacturers such as Maruti Suzuki, Hyundai, Tata Motors, Kia India, and Honda Cars have also disclosed their intentions to increase the prices of their vehicles, citing the rise in operational and input costs.
Mercedes-Benz India, another luxury car manufacturer, might follow suit if the rupee continues to weaken against the euro, as reported by Business Standard. Santosh Iyer, Managing Director and CEO, said that the company, which has already implemented a price hike in January, projects that the luxury car segment will face demand pressures over the coming two quarters.
Tata Motors and Kia India have also confirmed that they are implementing price increases for their passenger vehicle (PV) portfolios from April 2025. This represents the second instance of such increases for both manufacturers this year. Tata Motors did not reveal the exact percentage of the increase; however, they confirmed it would affect their electric vehicle range. Kia India has stated that its prices will increase by up to 3%, attributing the decision to increased supply chain costs and rising commodity prices.
Maruti Suzuki, India’s largest carmaker, had earlier announced a 4% price increase, starting next month, due to inflationary pressures and increased operational expenses.