CES 2025: The Future of Cars
Every January, while many people are focused on New Year’s resolutions and post-holiday finances, the automotive industry shifts its attention to the Consumer Electronics Show (CES) in Las Vegas. This event is a platform for car manufacturers to display technological advancements. CES 2025 did not disappoint, offering a glimpse into the future of driving.
The show, which concluded on December 10th, highlighted a range of impressive developments. Here’s a look at some of the most impactful reveals.
Honda’s ‘0 Series’
Honda has unveiled its new ‘0 Series’ of vehicles at CES 2025. This new line represents a significant commitment to electric vehicle (EV) technology.
Honda 0 Saloon
The 0 Saloon is the flagship model within the ‘0 Series.’ Built upon a new EV architecture, this model will integrate cutting-edge technologies when it goes on sale in 2026. It includes ‘level 3 autonomous driving’ capabilities and what Honda calls ‘ultra-personal optimization,’ designed for a tailored user experience. The 0 Saloon will first be available in North America, followed by Japan and Europe.
Honda 0 Saloon
Honda 0 SUV
The 0 SUV, derived from the Space-Hub concept revealed previously, is the first model to be released under the ‘0 Series.’ The SUV will use Honda’s ‘thin, light, and wise’ design philosophy to maximize interior space. The car will use ‘3D gyro sensors’, originally developed through its robotics research, to enhance driving dynamics. Like the saloon, the 0 SUV is scheduled for a 2026 release in North America, with subsequent launches in Japan and Europe.
Honda 0 SUV
Afeela 1
The Afeela 1 is a product of the joint venture between Sony and Honda, known as Sony Honda Mobility. This electric four-door saloon boasts a claimed electric range of up to 300 miles. It features an array of 40 sensors, including radars, lidars, and ultrasonic sensors. Other design highlights include a ‘half yoke’ steering wheel, hidden door handles, and a full-width dashboard screen. Currently, the Afeela 1 is only planned for the North American and Japanese markets.
Afeela 1
BMW’s Panoramic Vision
BMW showcased the next generation of its iDrive system, a technology that dates back to the early 2000s. The new system, called ‘Panoramic Vision,’ will be integrated into all of the brand’s models by the end of 2025. This system uses a digital display at the bottom of the windscreen and at the top of the dashboard. With it, drivers are able to customize the content shown in the central and right-hand sections of the screen, using the central display to make adjustments.
BMW Panoramic Vision
BMW and Amazon Alexa
BMW is partnering with Amazon to include the Alexa personal assistant in its vehicles. Launched in July 2024 on the new X3 SUV, the technology will start rolling out this year. It allows drivers to plan routes through a more conversational interface.
BMW Alexa integration
Hyundai Mobis Holographic Windscreen
Hyundai showcased its holographic windscreen developed alongside the optics company Zeiss. The windscreen projects driving information, navigation data, and infotainment across the entire glass surface, extending to the passenger side. The technology uses an optical film to overlay information onto the glass, enhancing the driving experience. Mass production is expected to begin in early 2027.
Hyundai Mobis holographic windscreen
