Bringing Formula 1 Sophistication to Everyday Driving
The Formula 1 Canadian Grand Prix at Circuit Gilles Villeneuve in Montreal represents the pinnacle of motorsport design and reflects the growing car culture across Canada. The sights, sounds, and smells associated with F1 fuel racing fans’ passion, but that excitement doesn’t have to be limited to the track. Acqua di Parma’s car diffusers create a multi-sensory experience that makes every journey enjoyable.

Created by the award-winning design duo GamFratesi, these diffusers feature leather covers that showcase Acqua di Parma’s research into high-quality leather. The leather is exquisitely soft and luxurious, complementing any car’s interior through precision handcrafted workmanship. Finished with a special Piuma Lux treatment, the leather is carefully dyed and ironed to create a smooth texture.
The diffusers come in various colors, such as the seasonal ‘Cloudy Blue’ leather cover that matches fragrance refills from Acqua di Parma’s Home Collection. Other colors like red and yellow are designed to make a statement. The diffuser attaches to the car’s air vent, circulating its fragrance into the interior.

Whether navigating hairpin turns or cruising city streets, Acqua di Parma’s car diffusers transform every journey to emulate the sophistication of Formula 1. They remind us that the thrill of design, performance, and luxury isn’t confined to the track but can be experienced in personal moments behind the wheel.