Mazda has discontinued its first and only electric car, the MX-30, after a four-year run marred by criticism over its limited range and cramped cabin. The subcompact crossover SUV was launched in the UK in 2021, competing against models like the Kia Soul EV and Peugeot e-2008. However, it struggled to gain traction due to its modest 124-mile range, resulting from its small 35.5kWh battery, and awkward coach-style rear doors.
Key Issues with the MX-30
The MX-30’s limited range was a significant factor in its struggles against rivals. The smaller battery size, chosen to reduce weight and lower CO2 emissions, led to persistent range anxiety among drivers. In contrast, newer EVs like the Jeep Avenger, Renault 4, and MINI Aceman offer ranges of around 250 miles, highlighting the MX-30’s shortcomings.
Mazda’s Future Electric Plans
While the fully electric MX-30 has been axed, the plug-in hybrid version remains available in the UK, boasting a range of over 400 miles when combining electric and petrol power. Mazda is set to re-enter the electric market next year with the 6e saloon, expected to compete in the same segment as the Tesla Model 3. Additionally, a fully electric SUV is in development.
The decision to discontinue the MX-30 is bold, especially considering the UK Government’s Zero-Emissions Vehicle (ZEV) mandate, which requires at least 28% of manufacturers’ new car sales to be zero-emissions vehicles by 2025. Mazda has stated that it will meet the ZEV mandate requirements through various flexibilities within the scheme and the introduction of further battery electric vehicles (BEVs).
