Mercedes-Benz Adapts Van Strategy to Changing Market
Two years ago, Mercedes-Benz announced an ambitious plan: starting in 2026, all its newly developed midsize and large vans would be electric-only. This decision, meant to signal a decisive move toward electrification, is now being reconsidered. Shifting consumer attitudes toward battery-powered vehicles have prompted Mercedes to adjust its strategy.
The company’s response is the development of an internal combustion variant of its Van Electric Architecture (VAN.EA) platform. Originally designed exclusively for EVs, the VAN.EA platform will spawn a Van Combustion Architecture (VAN.CA) version following its 2026 debut. This change reflects a pragmatic approach to evolving market demands.
Mercedes says the VAN.EA platform will debut in 2026 with all-electric power, but the VAN.CA version, which will feature internal combustion engines, will follow shortly after. Despite the differing power sources, the automaker says that the ICE and EV vans will share approximately 70 percent of their parts. These vehicles will also be built on the same assembly lines.
This modular approach suggests a degree of flexibility. The front of the platform, which houses either the electric motor or the engine, will be standard across the Mercedes van range. The center section will adapt to different vehicle sizes, while the rear section will be available with or without a second motor in the electric version. The company has not confirmed if the internal combustion variants will stick with the standard rear-drive or if it will be front-wheel drive with an optional rear axle.
Mercedes-Benz currently offers the full-size eSprinter. As a result, the company is facing competition from the Ford E-Transit and Ram ProMaster EV in the market, all with ranges under 200 miles. However, these vans can be perfect for consistent daily routes like last-mile urban deliveries and maintenance services. This type of workflow is ideal for electrification because the vans spend most of the day at lower speeds before returning to the motor pool to be recharged overnight.
However, many van customers who use their vehicles for work and leisure travel across state lines require more range. Even if the next-generation van doubled the current eSprinter’s 206-mile range, this would not be enough for some who load their vans with heavy equipment or living arrangements. Mercedes is finding that range and convenience are still top priorities.
