Morgan Supersport: Embracing the 21st Century
British automaker Morgan, known for its vintage-inspired vehicles, has unveiled its newest model: the Supersport. While staying true to its classic design DNA, the Supersport introduces a decidedly modern twist. This includes a shift away from the brand’s traditional manual transmission, marking a notable evolution.
Morgan, renowned for its 1920s-esque aesthetic, has been producing cars that evoke the silent film era. However, the Supersport represents a leap into the contemporary. This luxurious roadster integrates cutting-edge technology with the company’s heritage. This is a bold move for a brand known for its adherence to tradition.
Modern Design and Automatic Transmission
The Morgan Supersport has embraced automation, doing away with the manual transmission. This is the first time in the brand’s history that manual shifting isn’t an option. The move to an automatic transmission signals a modernization of the Morgan experience.
Inside, the Supersport offers a luxurious cabin with a soft top, all crafted to the highest standards. Despite the changes under the hood, this car remains a testament to Morgan’s commitment to bespoke craftsmanship.
The car isn’t a slouch performance-wise. Beneath its hood, a BMW ‘B58’ 3.0-liter turbocharged straight-six engine produces 335 horsepower and is paired with a ZF eight-speed automatic transmission, a common and respected choice in the automotive industry. Morgan has selected this transmission for its performance and reliability and it is a proven combination. This blending of tradition and modern engineering will be key to the model’s success.
A Continuation of Elegance
The Morgan Supersport maintains the brand’s dedication to luxury. The car’s design includes large circular headlights, flowing fenders, a compact two-person cabin, and a classic horseshoe grille, evoking the spirit of the company’s heritage. This model, like its predecessors, is heavily influenced by the Ford Model T.
The new Morgan Supersport was unveiled at a live event attended by former Top Gear Star Richard Hammond. The car is priced at $100,000, but unfortunately for those in the U.S. market, it isn’t slated for sale there, making it something of a rarity outside of the UK.
