Pickup Truck Price Cuts Coming in Early 2025
If you’re in the market for a new pickup truck, you might be in luck. Industry analysts anticipate substantial price reductions on several popular models in the first few months of 2025. These discounts are attributed to dealerships looking to clear out older inventory, manufacturers reacting to sluggish sales, and strategic positioning of certain models.
Here’s what to watch out for:
Chevy Silverado 1500
The Chevy Silverado 1500 is expected to see significant incentives on remaining 2024 models as Chevy prepares for the redesigned 2025 versions. Automotive expert Chris Pyle of JustAnswer notes, “The Chevy Silverado 1500 tops the list” of trucks poised for cash-back offers. Dealerships will likely offer substantial discounts to move these trucks. Expect to find excellent deals on this full-size pickup in early 2025.
Jeep Gladiator

The Jeep Gladiator’s sales haven’t met expectations, creating a situation ripe for discounts. With 2024 models still taking up valuable space on dealer lots, Jeep is offering aggressive incentives to move these trucks. Pyle states, “The Jeep Gladiator tops that list” of vehicles with significant cash-back offers, and you should watch for substantial price cuts, especially on higher-trim models, by February.
Ford F-150 Lightning
EV prices are generally falling, and Ford’s F-150 Lightning is no exception. After price adjustments throughout 2024, Pyle believes the Lightning will see another substantial drop in early 2025 as Ford aims to increase sales and compete with newer EV truck offerings. Look for notable price cuts on selected configurations during the first quarter, making this a good time to consider electric trucks.
GMC Sierra 1500 AT4
The Sierra AT4 is already selling for less than it was in 2024, according to Pyle. This is notable since it’s uncommon for a new model year to be cheaper than its predecessor right away. Coupled with dealer incentives, buyers could see appealing price reductions, making this premium truck more accessible by March.
Ram 1500 Classic
With a new Ram 1500 coming in 2025, the outgoing “Classic” model is primed for clearance pricing. Dealers will be motivated to sell these trucks, expecting discounts among the deepest in the segment. Look for advertised discounts off MSRP, with room for negotiation at dealerships as they create space for the newer models.
Honda Ridgeline
Honda’s unibody pickup is already offering incentives earlier than usual. Pyle explains, “The Honda Ridgeline has a $500 cash-back rebate in 2025,” which is the start of what’s expected to be increased pricing as Honda seeks a larger share of the pickup market. Industry analysts anticipate total discounts to grow further into the first quarter.
Though manufacturers normally wait until later in the year for major incentives, these six pickup trucks provide rare chances for bargain hunters in early 2025. Remember, timing is key—the first quarter of 2025 looks to be a particularly good time to get a deal on a new pickup.