Renault’s Dacia brand has slashed the price of its low-cost electric vehicle (EV) by 2,000 euros ($2,086) in France, as part of a broader wave of expected discounts across Europe this year aimed at boosting stagnant EV sales. The move comes as car manufacturers in Europe face stricter emissions rules, requiring at least one-fifth of their sales to be electric to avoid hefty fines. Currently, only 13% of vehicles sold in the region during the first 11 months of 2024 were electric, according to the European Automobile Manufacturers’ Association.
The price cut brings Dacia’s electric Spring model down to 16,900 euros, narrowing the gap with Chinese rival Leapmotor, which recently reduced the price of its T03 model by 4,000 euros to 14,900 euros. The new version of Dacia’s Spring will also feature a less powerful 45 horsepower engine, compared to the 65 HP engine in the more expensive variant. Notably, both versions will retain the same battery, allowing for a driving range of approximately 225 kilometers.
This discount has already been implemented in some other European markets. The development is part of a larger trend where European car manufacturers are relying on price cuts to stimulate EV sales and comply with the EU’s tougher emissions regulations.
