Yahoo, as part of the broader Yahoo family of brands, operates various websites and apps, including Yahoo and AOL, as well as Yahoo Advertising, a digital advertising service.
To provide these services, Yahoo utilizes cookies (including similar technologies like web storage). These cookies enable Yahoo to store and retrieve information from your device. For detailed information, please consult their cookie policy.
Cookies serve several purposes:
- Providing website and app functionality.
- Authenticating users, enforcing security measures, and preventing spam and abuse.
- Measuring user engagement with their sites and apps.
Upon clicking ‘Accept All,’ Yahoo, its partners (including 238 partners within the IAB Transparency & Consent Framework), will also:
- Store and access data (i.e., use cookies) on your device.
- Employ precise geolocation data and other personal details such as IP address, browsing, and search history for:
- Personalized advertising and content.
- Advertising and content measurement.
- Audience research.
- Service development.
If you prefer that Yahoo and its partners do not use cookies and personal data for the additional purposes described above, select ‘Reject All’ to continue. To customize your choices, click ‘Manage Privacy Settings.’ You can also withdraw your consent or change your choices at any time by clicking on the ‘Privacy & Cookie Settings’ or ‘Privacy Dashboard’ links found on their sites and apps.
For further insight into how Yahoo processes your personal data, their privacy policy and cookie policy provide thorough explanations.